Have you ever wondered how the prints on your hoodie or jogging pants are created? Spoiler alert: It's not the push of a button, not a ready-made template – but a process that takes hours and where every detail counts.

From blank canvas to digital collage

Imagine you have a blank digital canvas in front of you. No idea is too wild, no combination too absurd. This is exactly where we begin.

We work with digital tools and use AI to generate individual elements – characters, objects, textures, shapes. But these individual pieces are just the raw material. The real creative process only begins now: We consciously place each element, moving, rotating, combining – layer by layer. Sometimes we assemble over 100 elements into a harmonious collage until a coherent overall image emerges. The result? A print that tells stories.

Our current collection – 12 designs, 3 worlds

The main collection consists of 12 designs, which can be divided into three creative worlds. Each has its own vibe, its own story.

Folklore – Tradition reinterpreted

When you think of folklore, you probably think of traditional costumes and customs. We do too – but with a twist. Take Bavarian Fever , for example, which catapults you straight to the Alps with beer steins, colorful flowers, and Bavarian joie de vivre. Or Folklore Dancer , where traditional costumes meet vibrant patterns and a parrot – a dance of cultures that will captivate you.

Then we have our homage to Día de los Muertos: Viva la Frida brings Mexican folklore to the streets, with colorful skulls, flowers, and birds. A declaration of love for the art of Frida Kahlo and the joy of life that is reflected in every detail.

Our The Mexican Guy – designed as a watercolor dream in delicate pastel shades. Playful, sweet, and full of Mexican warmth – a design that captures the soul of Mexico in pastel lightness.

Fantasy & Surreal – Where dreams know no bounds

Things get wild here. Yellow Submarine takes you on a journey in a yellow submarine. Whose red high heels are those, and who's climbing the floating stairs? Surreal? Absolutely. But that's precisely what makes it exciting. The idea behind Poetry of Sea ? A moment just for you. When you want to shut out the world, the sound of the ocean in your ears, flying books telling stories, and simply dive into your own world. A design for everyone who knows how precious it is to sometimes be alone.

Bubble Gum Business turns the world upside down: What if children took over the business? Who says you have to be an adult to be strong and confident? An homage to the idea that the world might be a better place if we saw it through children's eyes. Caramel Alien invites you into a sweet, surreal world: Aliens in warm caramel tones float among clouds and lollipop trees – a friendly invasion that shows that the strange can also be sugary sweet.

Dream worlds in pastel – soft, surreal, streetwear

Pastel colors can also be satire. Cheerleader City celebrates the American Dream – with a wink. Money grows on trees? Anything is possible? Behind the perfect facade lurks Frankenstein's monster, ready to expose the illusion.

Balloon Dancer is a journey through the skies – with balloons from another time. It's about the longing for freedom, for faraway places, for the feeling of flying. But there's also the question: What holds us back? What imprisons us when the sky is so vast? A design about the dream of flying and the cages we build for ourselves.

Alien invasion – sounds dangerous, doesn't it? But what if the strange isn't threatening at all, but simply different? An encounter with the unknown that doesn't inspire fear, but curiosity. Perhaps all it takes is a hug to understand. And who knows – maybe you'll even fly to Mars yourself and become a stranger there. And Water for Elephants is like a sweet, peaceful dream – pink elephants, lollipops growing out of the earth – everything is upside down, yet not. Beware of dizziness!

Sports and the City – 5 designs for the sports edition

Our sports collection is anything but ordinary. It's not about simple basics, but about stories that you take from your workout straight to the street.

Future is Now catapults you into a surreal mall world with palm trees, gleaming facades and the statement "future is NOW!" – a vision between dream and reality that reminds you that the future begins now.

Peacock Dream is pure opulence: A princess reigns amidst majestic peacocks in a sea of ​​rich colors and details – maximalist, regal, unforgettable.

Burger City brings retro vibes with cowgirls, burgers and colorful landscapes – a tongue-in-cheek homage to the American dream.

Submarine au Chocolat transports you to a surreal underwater world where horses float, flowers bloom, chocolate sweetly coats everything – don't worry, it's completely calorie-free – and geometric elements tell a story only you understand. Mystical, dreamy, sweet, and different .

And then there's Light Blue Planet – a pastel-hued sci-fi vision featuring astronauts, UFOs, and a future that looks friendly. A design that lifts you up and shows: the future isn't threatening, it's beautiful.

Why we work this way

Because we believe in conscious creativity. Every element has its place, every color its meaning. Our designs are not mass-produced – they are the result of hours of intensive work, of experimenting, discarding, and recomposing.

17 designs. Over 1,700 individual elements. Countless hours of work. This is our collection.

Let's talk

Which design appeals to you most? Do you have any questions about our creative process or would you like to learn more about a specific design? Comment below – we look forward to hearing from you.